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Saturday, January 7, 2012

Network Wars continues as GMA Network posts breakthrough ratings performance in 2011


POTATO ON THE GO BULLETIN (TV):

With TV5's entry to the big three, alongside ABS-CBN and GMA Network, network wars in the Philippines continues to heat and gets even more exciting!

GMA Network, Inc. (GMA) recently announced that for 2011, it altered television channel ranking as it overtook ABS-CBN in nationwide total day household audience share, placing the latter only to second rank - according to broadcast industry's more trusted ratings service provider, Nielsen TV Audience Measurement.


Based on full 2011 nationwide data of Nielsen (December 25 to 31 based on overnight ratings), GMA posted a 34.2 percent total day average television household audience share, outscoring ABS-CBN's 31.1 percent and TV5's 15.6 percent by substantial gaps.

GMA noticeably increased its total day household audience share record in 2011 versus 2010 by 3.2 points. In contrast, ABS-CBN's record suffered a significant drop of 8.6 points during the same period.

The country's first epic TV series Amaya

Read full story here: Continuation... Network Wars continues as GMA Network posts breakthrough ratings performance in 2011

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