TaDi Snap Shots

Showing posts with label Human Billboards. Show all posts
Showing posts with label Human Billboards. Show all posts

Friday, March 19, 2010

Human Billboards

Scene Stealers:

I first saw them months ago when I pass by the busy streets of Ayala-Buendia intersection in Makai CBD on my way to work.  I was amused with these four to five people carrying at their backs a series of framed poster ads of Medicol (now of Tekki Shomen noodles).  They walk in line (like a platoon from a Martian invasion), and sometimes in synchrony, to attract attention and send their message across to their target audience.  They will really catch your attention because as you endure the traffic congestion in Makati you will see these people and wonder what the heck are they wearing at their back and why are they walking in routine?  Well, seeing them somehow lightens the mood of people trapped in the gloomy traffic situation and since vehicles move like snails, people will have ALL THE TIME to read the ad copy! =D That's what you call opportunities in times of crisis! Hehe.
 

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