It was in 1980s when I came to know the animation called "Smurfs" but it actually was in existence since 1950s but only as secondary characters. And after more than 20 years, the hit characters are back in town, and in a bigger way!
On Saturday, June 25, 2011, in celebration of the birthday of Peyo, the creator of the Smurfs (born June 25, 1928), Columbia Pictures and Sony Pictures Animation will lead events all over the world as part of Global Smurfs Day, a worldwide event in anticipation of the release of the Smurfs’ trip to movie theaters.
|The Smurfs in the 80s|
|The Smurfs in 2011|
It was announced recently by Marc Weinstock, president, Worldwide Marketing for Sony Pictures. Columbia Pictures’ and Sony Pictures Animation’s The Smurfs will be released in theaters in the Philippines on August 10, 2011.
|Peyo, the creator of The Smurfs|
On Global Smurfs Day, as participants enjoy fun Smurf-related activities in cities worldwide, they will be invited and encouraged to come to the events in Smurf costume in an attempt to set a new Guinness World Records™ title for Largest Gathering of People Dressed as Smurfs within a 24-hour period in Multiple Venues. The events will be synchronized around the world – this will see the most Smurfs that have ever been gathered at the same time. To achieve recognition from Guinness World Records™ the global events must collectively add up to more than 2,510 Smurfs. Adjudicators from Guinness World Records™ will be on hand in 12 cities around the world as it is expected that hundreds of participants in each city will come to the event dressed as Smurfs (white Smurf hat, white pants and shoes, and body painted blue). While all are being asked to arrive at the event in head-to-toe Smurf costume, each event will have Smurfs hats and blue T-shirts available.
In addition, there will be Global Smurf Day events in many other locations around the world. For example, in Spain, the village of Júzcar, in the province of Malaga – one of the famous White Towns of Andalusia, renowned for their characteristic whitewashed walls – will kick off the celebrations by painting the entire town blue for the occasion. In addition, “life-size” (that is, 7½-inch tall) Smurf figurines will inhabit Paris’s Trocadero Terrace (in front of the Eiffel Tower), the main square in Reykjavik, Iceland, Bogotá, Colombia’s El Dorado International Airport, and high-traffic areas in Geneva and Zurich, Switzerland. In Taiwan, the landmark Red House will be transformed into a “Blue House,” populated by Smurf figurines. In Copenhagen, Denmark, the event will be at the Tivoli Gardens amusement park, where participants can enjoy face painting, dance-alongs, and more fun-filled events. And in Los Angeles, at Santa Monica Place, there will be a celebration of Peyo’s birthday with Smurfy activities.
|A scene in The Smurfs 3D movie|
In the Philippines, the SM Mall of Asia, one of the largest shopping malls in the world, will host an afternoon of fun activities for the family at the Selecta Kid’s Universe area at the ground floor. Everyone is encouraged to come in their best blue outfits, have free wacky souvenir photos taken at the photo booth, play games, have faces painted, and watch the trailer and film clips on Sony Bravia screens.
For more information about Global Smurfs Day, please visit www.GlobalSmurfsDay.com or contact your Columbia Pictures representative.
The Smurfs make their first 3D trip to the big screen in Columbia Pictures/Sony Pictures Animation’s hybrid live-action and animated family comedy, The Smurfs. When the evil wizard Gargamel chases the Smurfs out of their village, through a magical portal, and into our world, they land in the middle of New York’s Central Park. Just three apples high and stuck in the Big Apple, the Smurfs must find a way to get back to their village before Gargamel tracks them down. Directed by Raja Gosnell. The producer is Jordan Kerner. The screenplay is by J. David Stem & David N. Weiss and Jay Scherick & David Ronn from a story by J. David Stem & David N. Weiss, based on the Characters and Works of Peyo.